COLEMAN
Coleman wanted to revive its legacy with a campaign capturing the spirit of reliability the brand has cemented over its 125-year history. So I wrote them a new global campaign to do it. Count on Coleman reclaims the brand’s core trailblazing spirit, telling a human story of a brand that has bravely innovated their category for over a century. We continue to bring that campaign to life across every touchpoint, from a partnership with Kane Brown to a hero spot shot entirely on 35mm film.
Role: Creative Director
PROJECT
COUNT ON COLEMAN CAMPAIGN (2026)
SNAP ‘N GO COOLER LAUNCH (2025)